iSEARCHABLE Web Marketing is a New Jersey based web design & web development firm, offering professional website design, search engine marketing and a number of complimentary web services to clients throughout the Greater New York area, as well as clients nationwide.
At Isearchable, we don’t just specialize in website design – but in search engine friendly website design. It is our philosophy that unless your website is found by searchers, then it’s just serving the clients you already know. The potential of a website isn’t realized unless it brings new visitors with new business opportunities.
We have been helping clients achieve top search engine ranking on Google, Yahoo, and MSN since 2001. Our founder, Fred Dawli, was intrigued by the search engine results and bothered why his very successful software company did not show up on the first couple of pages of search results.
He realized that they were wasting money on advertising in old mediums such as yellow pages, newspapers and the like. He just didn’t know where to go to attract the physician market that they were targeting. They had hired a website
designer who designed an impressive looking website, but no one ever saw it until clients were directed to it. Meanwhile, he was really intrigued by some of his
competitors with far lesser quality websites that were appearing on the first page for certain key phrases. He was starting to be convinced that it was pure luck. However, as he dug deeper and deeper, he started noticing certain patterns. So, he started searching.
His fascination with top ranking sites lead to much research about search engines, spiders and the algorithms that controlled their every move. In 2002, he completed a total overhaul of his company’s site using many of the techniques observed in the research. That's when the results started coming in. Slowly but surely, the website statistics started taking off and the website leads were coming in. Alas, some redemption!
By 2003, his company website was propelled to the top of the search results for the all of important keywords and phrases. That was a real eureka moment! He had finally understood how search engines worked
and what they were looking for. While it’s not an exact science, it was certainly no black magic.
In 2005, he founded Isearchable to assist business owners in
creating online marketing strategies that targeted the
search engines in order to maximize the marketing dollars spent. Having struggled with the same marketing issues that many business owners deal with, he had a real understanding not only of website design and search optimization, but in real-world marketing and product positioning.
Today, there are thousands of companies building websites. Some create real eye-popping graphics and flash animations only never to be found by search engines and ultimately not by users either. Meanwhile, we only produce websites that produce results.
Do you have more questions? Feel free to contact us by clicking here or call us anytime at 201-977-4739.
|
